Worldplay

A leader in video management and distribution

Vidflex™ Platform

A powerful video management platform for businesses who need world-class video management and streaming.

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Leadership Team

Meet the members who make up the Worldplay leadership team, board of directors, and advisory board

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investor relations

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Connecting YOUR world through video

We are fueled by innovation, inspired to think different, and believe the future of communication belongs to video.

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#100 – 6131 6th Street SE

Calgary, AB, Canada, T2H1L9

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1-866-497-6462

info@worldplaynetworks.com

Reporting to:	VP of Marketing
Job type:	Full time
Hours of work:	Standard 37.5 hours a week
Travel:	Limited travel required

CONTENT SPECIALIST

“The pen is mightier than the sword.” If you believe it, and have a proven track record of writing compelling content in a digital realm, we should talk.

We are Worldplay, a growing video technology company. We are marketing Vidflex, our video technology platform, to the USA and Canada – from right here in Calgary.

We’re looking for an amazing copywriter that knows how to write compelling content to drive interest, engagement and leads. The right candidate will also deeply understand SEO and SEM to quickly assess, refine and optimize the content plan to punch above its weight. They will craft and deliver messaging that lands, sticks and creates action across multiple channels – web, blogs, social, PPC ad campaigns, videos and email.

THE ROLE

Assist in the development of the content plan and own the execution of it
Develop lead generation content, build audience engagement, and distribute regular touchpoint, nurturing and retention communications
Update content on company and product websites
Monitor and report on content plan KPIs and optimize based on identified trends
Support the marketing team and other departments as required
Establish Worldplay’s content style guidelines and develop communications materials

YOUR SKILLSET

Mad copywriting skills
A chess master-like understanding of omnichannel marketing
Experience in developing effective SEO and SEM strategies
Impeccable attention to detail – starting with excellent spelling, grammar and punctuation
High levels of organization
Ability to work within a small-but-focused team
Capability to think and do – from a great imagination and ideas for strategic input to manage and execute our complete content calendar
Experience with storyboarding for video, experience with video production is a bonus
Rainmaking lead generation skills
Strong CRM and other publishing tools capabilities
A good sense of humor doesn’t hurt!

YOUR QUALIFICATIONS

Education

Degree or Diploma in Communications, Marketing or related field

Professional Experience:

4-6 years of experience building strong digital content for corporate marketing teams
Proven success with lead generation/customer acquisition content, ideally in a B2B environment
Passion, integrity, and energy!

You should be familiar with:

Working familiarity with WordPress
Knowledge of Google Analytics, HTML, and CMS systems are assets
Familiarity with HubSpot (or a similar marketing automation/CRM platform) is considered an asset
Vidflex.com
Worldplaynetworks.com

If you fit the candidate profile and skill requirements outlined above and are interested in applying for the Content Specialist position please e-mail a copy of your CV/Resume along with a cover letter to careers@worldplaynetworks.com with Intermediate Software Developer in the subject line.

YOUR SKILLSET

Ability to develop and implement web application functionality as necessary to meet requirements and design
Ability to effectively evaluate tools and technology
Intermediate to advanced JavaScript skills
Basic to Intermediate HTML/CSS skills
Basic to Intermediate database skills
Front end development and UX experience highly desirable
Knowledge of other programming languages desirable
Experience working with Agile methodologies
A great work ethic, healthy sense-of-humor, and a deep desire to produce quality code are all must haves!

YOUR QUALIFICATIONS

Education

B.Sc in Computer Science, Computer Engineering or equivalent

Experience

3+ years development experience in web application frameworks

3+ years development experience integrating with Cloud Services like AWS or Google Cloud Platform

Experience with web video frameworks and video players

Experience with SQL and NoSQL databases

Experience creating and implementing web application APIs

Experience researching and evaluating technologies and tools

Experience with Git or other revision control system

Experience working with Agile methodologies

If you fit the candidate profile and skill requirements outlined above and are interested in applying for the Intermediate Software Developer position please e-mail a copy of your CV/Resume along with a cover letter to careers@worldplaynetworks.com with Intermediate Software Developer in the subject line.

Worldplay

Vidflex™ Platform

Leadership Team

investor relations

See who’s using our Vidflex™ technology

Connecting YOUR world through video

Visit Us

Contact us

CONTENT SPECIALIST

THE ROLE

YOUR SKILLSET

YOUR QUALIFICATIONS

Education

Professional Experience:

You should be familiar with:

THE CHALLENGE

THE ROLE

YOUR SKILLSET

YOUR QUALIFICATIONS

Education

Experience

Dale Hodgson